What do Kendall Jenner, Taylor Swift, Selena Gomez, Irina Shayk, and basically every other stylish person on the planet have in common? They all own at least one (1) Reformation dress.

The L.A.-based brand, known for its transparency and commitment to sustainable practices, has been a favorite among celebrities for years. And it’s easy to see why: The brand’s pieces—whether it’s a dress or a pair of jeans—checks off all right boxes, from price point to aesthetic to ease. Everything Reformation makes is on trend (if you want a good leopard-print midi skirt, it has one) and simultaneously timeless (the perfect wrap dress to wear to every single wedding this year is in stock too).

Though you can find plenty of items under $200 year-round, Reformation rarely does sales—but lucky for all of us, it’s having an end-of-summer promotion. Right now, so many of its best-selling pieces are 40% off. And since it’s easy to get carried away while shopping on the site, we took the liberty of hand-picking the 19 best styles on sale you need to add to your cart ASAP. From the Rouen dress Jenner wore in New York earlier this summer to the Inka dress, spotted on everyone from Jessica Alba to Busy Phillips, shop our favorites, below.


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